Work

My projects, from design to development.

Image of Luna AI
Luna AI

As a founding engineer and UX/UI designer, I contributed to the development of Luna AI, a proactively intelligent AI companion with humanlike memory and assistance features. I developed the branding and promotional video.

UX design

HTML/CSS

Motion Graphics

AI/ML

Image of Toronto Model United Nations
Toronto Model United Nations

As Media Secretariat, I designed all branding and marketing materials, impacting over 600 delegates and staff. I designed 15 committee posters, social media posts, and video trailers.

Graphic Design

Motion Graphics

Photo/Videography

Image of Inkline Studio
Inkline Studio

Co-developed Inkline Studio, a text editor for writers with AI integrations.

AI Integration

Full Stack Development

UX/UI Design

Image of Paceful: Productivity App
Paceful: Productivity App

Designed the UI/UX and motion graphics for a productivity app that helps users manage their time and tasks effectively.

Motion Graphics

After Effects

Branding

Image of Fluxor: Autonomously Iterative AI UX
Fluxor: Autonomously Iterative AI UX

For UofT hacks, we built Fluxor, an infrastructure for businesses' websites which observes user behavior, detects friction points, and automatically adjusts the interface to improve retention. This fully automates the process of A/B testing.

Graphic Design

Terminal UI

AI/ML

Image of Blueprint: Adobe Express Typography Add-on
Blueprint: Adobe Express Typography Add-on

As a submission for Adobe’s Adobe Express Add-ons Hackathon, I developed an add-on which makes typography and styling more efficient.

Graphic Design

Management

© 2026 Sophie Shu. All rights reserved.

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